The Robust™ Campaigns Manager lets you market to and communicate with your audience on a large scale and a personalized level. The module offers users the ability to send bulk email to target audiences. Using the module, you can send newsletters or promotional materials to opt‐in lists of subscribers. The software can also be used to send unsolicited email conforming to the current CAN‐SPAM law by providing an option "unsubscribe”.
Housed on a dedicated server, this module includes a database that stores contact information (separate from the main contacts module), provides campaign statistics, and message history. Our administrative interface provides features necessary to run a complete email campaign, such as email creative, message sending, contact entry, contact importing as well as features necessary in order to evaluate the effectiveness of an email campaign. This includes reporting on how many people opened an email, how many emails bounced back, and how many people visited the links provided in the marketing message.